Saturday, March 23, 2013

User Study for Paper Prototype #2

We went to Rabin Square in Tel-Aviv to test our second prototype and see how people react to it. Apart from it being an incredibly hot, hazy, dusty, windy day, we got some important insights about our design, the most notable one being that our affordance isn't good enough at the moment. People looking at the map didn't understand it's about music, and 2 users actually thought it's a station for information about the city.
We started out with a musical note icon, and on the second prototype moved to an earphone icon. A combination of the two might be needed to further clarify the use of the map.

Videos of 3 of our users:

User 1 from Itamar Gilon on Vimeo.


One conducted in English:

User 2 (in English) from Itamar Gilon on Vimeo.


User 3 from Itamar Gilon on Vimeo.

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