Tuesday, March 5, 2013

Paper Prototype User Study

Today Itamar, Sharon and Omri went out with a paper prototype to check-out some potential user responses.
Our prototype of Streetbeat is a cereal box:









This device emulates the experience of viewing a city-map with embedded microphone jacks. While letting users play with it, we purposefully did not mention the Android app.

We interviewed a total of 8 students/research-personnel at the IDC campus. Below is a summary of recurring comments and otherwise significant feedback regarding the user experience:


  • The look & feel of the actual device is important as that will most likely have an effect on the degree to which people will approach it.
  • About half of the participants understood roughly what to do.
  • Some commented that they would feel "silly" standing next to this for a long while.
  • A song list/local chart/"new entries" is a good addition, it should be part of the device (and not exclusively on an app)
  • Being able to "take" the music from the device is a generally desired feature
  • A "Share" or more communal feature should be added (like knowing who is the person that listens to the song being played, not just knowing where it's from)
  • About half testified the experience was all-in-all fun
Negative parts of the experience:
  • Finding only music you don't appreciate
  • Just the musical experience has no added value from listening to music on a phone/player
  • Two participants said the geographic part isn't really connected with the musical experience
  • Not everybody carries around ear/head-phones all the time
  • Jacks are outdated. There's newer, nicer technologies
  • One participant commented that she prefers not to be "active" (she would like for the music to be played via speakers or something of the sort)

Some videotaped responses:









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